Descriere generala
This course introduces students to the world of private club management. Chapter contributors are hospitality educators with expertise in the area of club management. The revised edition of this book includes new chapters on membership marketing, training and development, and club entertainment, as well as expanded treatment of club recreation, including a new chapter on golf course maintenance. The book also incorporates information from the updated Uniform Systems of Financial Reporting for Clubs.
Cine poate urma acest curs?
Eligibilitate
Intrucat suportul de curs este in limba engleza, este nevoie ca fiecare cursant sa posede cunostinte medii de limba engleza pentru a putea parcurge materialul.
Orele de contact cu instructorii au loc in limba romana.
Strucura
Cursul este impartit in 16 capitole:
Cap I: Overview of Club Operations
Cap II: The Board of Directors and the General Manager/Chief Operating Officer
Cap III: Leading Clubs Effectively
Cap IV: Leading the Strategic Planning Process
Cap V: Club Marketing
Cap VI: Membership Marketing
Cap VII: Managing Human Resources in Clubs
Cap VIII: Training and Professional Development in Clubs
Cap IX: Quality Service in Clubs
Cap X: Club Food and Beverage Operations
Cap XI: Managing Entertainment in Clubs
Cap XII: Club Financial Management
Cap XIII: Club Technology
Cap XIV: Golf Operations in Clubs
Cap XV: Golf Course Maintenance
Cap XVI: Club Fitness, Spa, Aquatics, and Tennis Operations
Examene & Suport
- teste intermediare la finalul fiecarui capitol parcurs.
- examen final la incheierea cursului.
Atat testele intermediare cat si examenul final se sustin online. Dupa promovarea testelor de la finalul fiecarui capitol al cursului, cursantul trebuie sa contacteze American Hotel Academy pentru programarea examenului final si pentru a i se trimite procedura de sustinere a acestuia.
Certificare
Fiecare absolvent primeste certificarea American Hotel & Lodging Educational Institute.