About this course

Throughout the course, students will be able to develop critical analysis of theories and models and create links between them and the practice of entrepreneurship and innovation in tourism and hospitality.

At the same time, students will understand the importance of applying academic theories of innovative product /service development, financial planning, competition, and market analysis is ordered to assess the success or failure of entrepreneurial ventures.

The course will allow students to critically evaluate the principles of business sustainability in entrepreneurial ventures when

planning a comprehensive and well-structured business plan.