Business & Management encompass a wide range of activities, roles and disciplines aimed at organizing, planning, directing, and controlling resources (human, financial, physical, and informational) to achieve organizational goals effectively and efficiently in virtually every sector of the economy.
Our study programmes prepare students to successfully enter this profession and to further build a long-term fulfilling career.
Undergraduate Courses
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Bachelor of Arts Digital Business
You understand that there is more than just social media to the digital world, and you are eager to find out more.You will join a flexible program, with lots of modern addons. The mix of onsite interactive sessions and online independent learning will allow you to adjust the study program to your lifestyle and interests. Becoming comfortable with both business and the digital environment will give you a better chance of succeeding in your career path and open a world of job opportunities in various fields.
Postgraduate Courses
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Master of Arts (MA) Digital Marketing
This master’s degree programme in Digital Marketing covers all you need to know about winning over your target audience in today's digital landscape. Both in the 120 ECTS credits and in the 60 ECTS credits programme, you’ll explore result-driven marketing mainstays, such as performance marketing, digital analytics, digital marketing strategy, how to manage digital projects and more.
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Master of Arts (MA) Growth Hacking
Find out how to boost business growth using targeted marketing, advanced software, and artificial intelligence. Your master's degree in Growth Hacking can teach you how to do this.Have you completed your bachelor's degree in marketing and communications and want to expand your knowledge further? Take your career to the next level with a master's degree in Growth Hacking.
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Master of Arts (MA) Marketing Management
Managers in the fields of marketing and sales are faced with increasingly complex and interactive responsibilities. Your future fields of employment after graduating with this Master’s programme include initial management positions in the areas of marketing and/or sales – in agencies, small and medium-sized enterprises, large international corporations or NGOs.
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Master of Science (MSc) Applied Artificial Intelligence in Marketing and E-Commerce
Through a combination of marketing fundamentals and technical expertise, the Masters of Applied Artificial in Marketing and E-Commerce provides expertise in the field of Artificial Intelligence applied to marketing to enable you to play a major role in business performance.
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Master of Arts (MA) Digital Innovation & Intrapreneurship
Turn your digital business ideas into reality and learn how to grow companies from within.Innovative and risk-taking professionals are a necessity for any company looking to grow and expand its operations and portfolio. With this unique master’s programme, you’ll be given the right theoretical knowledge and practical skills to pair with a natural hunt for originality and thinking outside the box.
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Master of Arts (MA) Digital Product Management
You'll gain hands-on experience in product development and management, data analysis, and digital business.In accordance with your career objectives, you will specialise in in-demand areas such as Data Science, Internet of Things, or Digital Transformation.
You will be qualified for responsible positions in an innovative work environment, such as strategic product manager, product owner for data-driven products, or technical product manager.
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Master of Arts (MA) Innovation & Entrepreneurship
Innovation initiatives and an entrepreneurial approach to business are two essential components of running successful businesses, regardless of their size or industry sector. Creativity, market familiarity, a willingness to take chances and strong team management skills all combine to create the successful business entrepreneur of today. In this master’s programme, you’ll focus on developing these exact elements of your professional portfolio.
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Master of Arts (MA) International Management
Unlike with an MBA degree, you do not need to have work experience in a managerial position in order to start this programme, so it’s perfect for you if you’re looking for the right tool that will open doors and opportunities for you up the company ladder. The programme offers a combination of practical-focused teaching materials, real industry teaching experience and an emphasis on internationally-relevant skills and topics – all in order for you to graduate fully prepared to take on challenging managerial roles across the globe.
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Master of Arts (MA) Product Management
Dive into the world of making cool stuff with a master's in product management! Ever wondered how your favorite apps or gadgets came to be? With a master's in product management, you'll pick up the skills needed to conceptualize, develop and launch amazing products. You will gain thorough knowledge of product management and its techniques, as well as expertise in management and leadership, marketing, and performance and strategy, so that you can comprehend product management as a whole.
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Master of Science (MSc) Applied Artificial Intelligence in Supply Chain Management
Embark on a thrilling journey to master the intersection of AI and supply chain management in our dynamic master’s program. In today's hyper-connected world, supply chain management is not just about moving goods from point A to B. It is about predicting demand, optimizing operations, and staying one step ahead of the competition. This programme is designed to equip you with the skills and knowledge to transform traditional supply chains into smart, efficient, and agile systems.
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Master of Science (MSc) Business Intelligence
Business intelligence and data reporting have dual importance in modern-day businesses: it helps to better understand and improve daily operations, and also helps to plan and assess future actions. With a master’s in business intelligence, you'll have a strong base in the business and technical aspects of data management and business intelligence. You can use this to help make businesses better and develop an international career in a fast-growing industry sector.
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Master of Science (MSc) Industrial & Organizational Psychology
This programme equips you with in-depth knowledge and practical skills that are pivotal for advancing in your career. You will develop expertise in strategic organizational management, enhance your ability to analyze and improve workplace environments, gain advanced research and project management skills, and prepare for leadership roles in various organizational settings.
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If you’d like to talk to one of our admissions counsellor about our business management programmes, or any other AHA related concerns, then please do not hesitate to contact us.
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